How to Send LinkedIn Lead Gen Forms to Pipedrive (Step-by-Step)
Send LinkedIn leads to Pipedrive automatically. Connect your Page, connect Pipedrive, map fields and test it with LeadsNotify in about 5 minutes.
By Akash Mehra
5 min read
Table of contents
Pipedrive is a sales CRM built around a visual pipeline, used by sales teams that want to see every deal and the next step on it. If you run LinkedIn Lead Gen Forms, sending every new lead to Pipedrive automatically saves you downloading files from Campaign Manager and importing them by hand.
This guide shows you how to send LinkedIn Lead Gen Forms to Pipedrive with LeadsNotify: connect your LinkedIn Page, connect Pipedrive, choose where leads go, and test it. It takes about five minutes.
Why Send LinkedIn Leads to Pipedrive?
A lead that is not in Pipedrive has no next activity and no owner. Getting ad leads in automatically means reps work them from the pipeline instead of from a spreadsheet.
LinkedIn leads are often your most valuable leads: decision makers, with company and job title already filled in from their profile. They are also the easiest to lose, because they wait in Campaign Manager until someone remembers to download them.
How to Send LinkedIn Lead Gen Forms to Pipedrive (About 5 Minutes)
Before you start, you need: a LeadsNotify account on any plan, free included, admin access to the LinkedIn Page that runs your lead gen forms, and your Pipedrive login.
Step 1: Connect Your LinkedIn Account
Log in to LeadsNotify and open Lead sources. Click Sign in with LinkedIn, sign in, and approve the permissions LinkedIn asks for. Your account shows as Connected under LinkedIn accounts. Already connected? Skip to step 2.
Step 2: Create a Notifier and Pick Your Lead Gen Forms
Click Create notifier. In the Source step, choose LinkedIn Lead Gen Forms, select your LinkedIn account and tick one or more lead gen forms. LeadsNotify reads the fields on those forms, such as first name, last name, email, company name and job title.
Only active forms are shown. If a form is missing, check that the form and its campaign are active in Campaign Manager.
Step 3: Choose Pipedrive as the Destination
Click Choose destination, find Pipedrive in the list (you can search for it) and click the button to connect it.
Step 4: Connect Pipedrive
In the Connect step, connect your Pipedrive account. There is no key to copy: you sign in to Pipedrive and allow access.
- In the Connect step, click Connect Pipedrive.
- Pipedrive asks you to sign in, then shows what LeadsNotify is asking for.
- Click Allow and install. You return to LeadsNotify.
Step 5: Match Your Fields and Save
Once Pipedrive is connected, LeadsNotify loads your Pipedrive fields. Match each lead form field to the field it belongs in, so name, email and phone land where your team expects them.
Save the notifier. It appears under Notifiers, and the green switch means it’s live. The test step shows whether failure alerts are on, so you hear about it if a lead can’t be delivered.
Step 6: Send a Test Lead and Check Lead delivery
Saving the notifier opens Review and test delivery. LeadsNotify cannot create LinkedIn test leads itself, but LinkedIn can, and the test step lists the exact steps for your form.
To send one, open LinkedIn Campaign Manager and choose your ad account, go to Content & Assets > Lead generation forms, click More next to the form and choose Send Test Lead. Fill in a first name, last name and email address you own, then click Send. Later, the ⋯ menu next to the notifier in Notifiers has How to send a test lead with the same steps.
Open Pipedrive and search for the test lead by name or email. If the test lead is there with the right details, the notifier is working.
Then open Lead delivery in LeadsNotify. Every attempt is listed with the source, the destination, a status of Delivered or Failed and the delivery time. Our guide to the lead delivery status dashboard walks through every column.
Tips for Getting More From LinkedIn Leads in Pipedrive
- Create a Pipedrive automation that adds an activity, such as a call, whenever a new record arrives from your ads.
- Add a custom field for the form name so you can filter by campaign.
Troubleshooting the LinkedIn Lead Gen Forms to Pipedrive Integration
Start with the Lead delivery page. It shows whether each lead was Delivered or Failed, and the failure alert email includes the reason.
| What you see | Likely cause | Fix |
|---|---|---|
| No leads arriving at all | The LinkedIn account shows as disconnected, often after an admin role changes | Lead sources > Sign in with LinkedIn, and reconnect the account |
| Your form isn’t in the form list | Only active forms are shown | Check the form and campaign status in Campaign Manager, then reopen the notifier |
| Leads stopped after you edited the campaign | The campaign now uses a different lead gen form | Edit the notifier and select the new form |
| Pipedrive connection stops working | The app was uninstalled in Pipedrive, or the user who connected it left | Edit the notifier and click Connect Pipedrive again |
| A delivery shows Failed | Pipedrive refused the lead | Open Lead delivery to find the lead, and read the reason in the failure alert email |
Frequently Asked Questions
How do I connect LinkedIn Lead Gen Forms to Pipedrive?
Use LeadsNotify. Connect your LinkedIn Page, create a notifier with Pipedrive as the destination, pick your lead gen forms, click Connect Pipedrive and allow access, then save and send a test lead.
Can LinkedIn leads go to Pipedrive automatically?
Yes. Once the notifier is switched on, every new lead from the forms you picked is sent to Pipedrive within seconds, with no CSV downloads.
Do I need a Pipedrive API token?
No. You connect Pipedrive by signing in and clicking Allow and install. There is no token to copy.
Do I need to write any code?
No. Everything is set up in the LeadsNotify screens. You only need access to your LinkedIn Page and to your Pipedrive account.
Can I send the same lead to Pipedrive and another tool?
Yes. Create a second notifier on the same form, for example email alerts or Slack. See every LinkedIn Lead Gen Forms to Pipedrive option on our integrations page.
What happens if a lead can’t be delivered?
Keep failure alerts on for the notifier and LeadsNotify emails you when Pipedrive refuses a lead. The alert includes the reason. Here’s more on lead failure email alerts.
Which LeadsNotify plans include it?
Every plan, the free plan included. The free plan covers 50 leads a month and 1 notifier. Compare the plans.
Start Sending LinkedIn Leads to Pipedrive
Connect your LinkedIn Page, connect Pipedrive, pick your forms and save the notifier. Your next lead lands in Pipedrive seconds after the form is sent, instead of waiting for a download. Create your free LeadsNotify account and set up your Pipedrive notifier today.
Last Updated on October 26, 2026 by Akash Mehra
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