A Make alternative for sending Facebook Lead Ads and LinkedIn Lead Gen Forms straight into your CRM. No credits to count, no task metering on any plan, and nothing to build before it works.
Sixteen capabilities, side by side, with a verdict on every row.
| Capability | Lead routing |
Make Automation platform |
|---|---|---|
| What each one actually is | ||
| Everything else you might automateMake | Not supported Facebook and LinkedIn lead forms only, on purpose. |
3,000+ apps Plus custom apps and 300+ API endpoints. If your automation goes beyond lead ads, this is why you buy Make. |
| Multi-step logic, routers and filtersMake | Not offered We route the lead. We do not branch it, format it or schedule it. |
Yes, even on free Routers and filters are included on the free plan. Their visual builder is the best in this category. |
| Workflow building requiredLeadsNotify | None There is nothing to build. That is the product. |
Yes You design each scenario in the builder and maintain it when something changes. |
| Time to your first routed leadLeadsNotify | Minutes Connect the page, choose the destination, map the fields. |
Longer Build the scenario, connect the modules, test it, turn it on. |
| Lead sources and delivery | ||
| Facebook Lead AdsEven | Yes, on every plan Including the free one. |
Yes A verified integration with six modules. |
| LinkedIn Lead Gen FormsEven | Yes, on every plan A first-class source, treated exactly like Facebook, on every plan. |
Check their directory We could not find a LinkedIn Lead Gen Forms integration page on make.com. It may exist under another name, so check before you decide. |
| Real-time lead deliveryEven | Seconds On every plan. |
Instant Their Facebook Lead Ads New Lead trigger is marked Instant, so the free plan's 15-minute scheduling floor does not apply to it. Neither of us is meaningfully faster. |
| Instant email alertLeadsNotify | Every plan It is the product, not an add-on. |
Another module The notification is one more module, and one more credit. |
| How you get billed | ||
| What the meter countsLeadsNotify | Never your leads Your plan tier is the only input to the bill. |
Credits One per module action. Reading, creating, updating and transforming each cost a credit. |
| Free plan volumeLeadsNotify | 150 free leads a month Route up to 100 leads a month without paying a thing. |
1,000 credits a month A lead going to two destinations can spend three or more, so that is a few hundred leads at best. |
| Cost of a good monthLeadsNotify | No change Volume is not a billable event. |
More credits used A campaign that doubles your leads doubles the modules that fire. |
| One lead, several destinationsLeadsNotify | Costs nothing extra CRM, sheet and inbox is one connection. |
A credit each Every module you add spends another one. |
| Price publishedEven | Yes, every tier One page, no account needed. |
Yes, every tier Free, Core $12, Pro $21 and Teams $38 a month, all public, 15% off annually. |
| Integrations and connectors | ||
| Direct integrationsMake | 31 Covering the CRMs, email tools and spreadsheets most advertisers use. |
3,000 or more Not close, and not the point unless you need them. |
| Your tool is not on the listLeadsNotify | We build it, free Any plan, including free. Keep Make running while we do. |
Build it yourself The HTTP module or a custom app. Nobody builds the connector for you. |
| Custom webhooksEven | Yes, on every plan POSTs every lead to any endpoint that accepts a web request. |
Yes Webhooks and the HTTP module. |
Built for agencies running Meta and LinkedIn lead ads, and nothing else.
Make spends a credit per module action, and the free plan holds 1,000 a month. Send one lead to a CRM, a sheet and an inbox and you have spent three. One lead counts once, however many places you send it. We never charge per action.
Make's visual builder is excellent, and it is still a builder. Connect the page, choose the destination, map the fields. Most accounts route their first live lead within minutes of signing up.
Make gives you an HTTP module and a custom app framework. We build the direct connector for you, at no extra cost, on any plan including the free one. Request one.
Do not switch the scenario off on day one. Run both, compare, then decide.
No card. The free plan routes 100 leads a month from two pages, so you can test at real campaign volume rather than against a credit balance.
Point LeadsNotify at the lead form your scenario is already handling, and at the same CRM or sheet. If the destination is not on our list, tell us and we start building it.
You will get duplicate leads for seven days. Compare what arrives, how complete it is, and how fast it lands.
Open your operations log and add up the credits the lead scenario consumed in a month. That number is what the switch is worth, and it grows every time a campaign works.
If it runs anything beyond lead ads, keep it and just move the lead scenario across. Three thousand apps and a real builder are worth paying for if you use them.
No. Make's free plan has a 15-minute minimum interval between scheduled scenario runs, but their Facebook Lead Ads New Lead trigger is marked Instant, so that floor does not apply to lead delivery. Both tools deliver in real time. Pick on cost and on how much you want to build, not on speed.
Fewer than it looks. The free plan gives 1,000 credits a month and every module action spends one, so a lead going to a CRM, a spreadsheet and an inbox can cost three or more. That is a few hundred leads at best. LeadsNotify's free plan includes 100 leads a month, and one lead counts once however many places you send it. Checked on make.com.
Only for lead ads. Make connects to over 3,000 apps and has the best visual scenario builder in this category, with routers and filters included even on the free plan. If your automation goes beyond moving lead form submissions into a CRM, keep Make. LeadsNotify does one job.
Make counts one credit per module action, including reading data, creating records, updating information and transforming data. Every destination you send a lead to is another module and another credit, and a campaign that doubles your leads doubles the modules that fire. With LeadsNotify one lead counts once, however many places you send it, and we never charge per action.
Tell us and we build the connector for you. There is no extra charge and it is available on every plan including the free one. Keep Make running while we build it.
Yes, and most people should while they test. Point the same lead form at both, compare what arrives, then turn off the scenario and stop spending credits on it.
Free plan, 100 leads a month, no card, no credit balance. Missing a connector? We build it while you keep running on Make.
Setup takes minutes. No workflow builder, no code.
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