{"id":717,"date":"2024-07-11T14:36:40","date_gmt":"2024-07-11T14:36:40","guid":{"rendered":"https:\/\/leadsnotify.com\/blog\/?p=717"},"modified":"2024-07-11T14:44:54","modified_gmt":"2024-07-11T14:44:54","slug":"how-to-track-competitors-ads-on-facebook","status":"publish","type":"post","link":"https:\/\/leadsnotify.com\/blog\/how-to-track-competitors-ads-on-facebook\/","title":{"rendered":"How to track competitors&#8217; ads on Facebook?"},"content":{"rendered":"\n<p>In the competitive landscape of digital marketing, understanding your rivals&#8217; strategies is crucial. <a href=\"https:\/\/facebook.com\" target=\"_blank\" rel=\"noreferrer noopener\">Facebook<\/a>, being one of the largest advertising platforms, offers a wealth of data that can be leveraged to gain insights into your competitors&#8217; ad campaigns. <a href=\"https:\/\/leadsnotify.com\" target=\"_blank\" rel=\"noreferrer noopener\">Leadsnotify<\/a> will help you to understand technical guide on how to track your competitors&#8217; ads on Facebook. <\/p>\n\n\n\n<p>Here are the simple steps that will help you to understand how this all works.<\/p>\n\n\n\n<p><strong>Step 1.&nbsp; Exploring the Facebook Ads Library:<\/strong><\/p>\n\n\n\n<p>Here are the two ways to check your competitor ads.<\/p>\n\n\n\n<ol>\n<li><strong>View Ads from Competitor Facebook Page<\/strong>:<\/li>\n<\/ol>\n\n\n\n<ul>\n<li>Visit your competitors\u2019 Facebook pages and navigate into <strong>About<\/strong> tab.<\/li>\n<\/ul>\n\n\n<div class=\"wp-block-image is-style-twentytwentyone-border\">\n<figure class=\"aligncenter size-full is-resized\"><img decoding=\"async\" src=\"https:\/\/leadsnotify.com\/blog\/wp-content\/uploads\/2024\/07\/image.png\" alt=\"\" class=\"wp-image-719\" width=\"509\" height=\"283\"\/><\/figure><\/div>\n\n\n<ul>\n<li>Then, click on the \u201c<strong>Transparency<\/strong>\u201d section.In the page transparency option click on &#8220;<strong>See all<\/strong>&#8220;.<\/li>\n<\/ul>\n\n\n<div class=\"wp-block-image is-style-twentytwentyone-border\">\n<figure class=\"aligncenter size-full is-resized\"><img decoding=\"async\" src=\"https:\/\/leadsnotify.com\/blog\/wp-content\/uploads\/2024\/07\/image-1.png\" alt=\"\" class=\"wp-image-720\" width=\"506\" height=\"264\"\/><\/figure><\/div>\n\n\n<ul>\n<li>Popup will open then scroll down to the &#8220;<strong>Ads from this page<\/strong>&#8221; &amp; click on &#8220;<strong>Go to Ad Library<\/strong>&#8220;<\/li>\n\n\n\n<li>A new tab will open that will show you all of your<strong> competitor ads.<\/strong><\/li>\n<\/ul>\n\n\n<div class=\"wp-block-image is-style-twentytwentyone-border\">\n<figure class=\"aligncenter size-full is-resized\"><img decoding=\"async\" src=\"https:\/\/leadsnotify.com\/blog\/wp-content\/uploads\/2024\/07\/image-2.png\" alt=\"\" class=\"wp-image-721\" width=\"505\" height=\"182\"\/><\/figure><\/div>\n\n\n<ol start=\"2\">\n<li><strong>By Using <u>Facebook Ads Library<\/u><\/strong><\/li>\n<\/ol>\n\n\n\n<ul>\n<li>You can access<a href=\"https:\/\/www.facebook.com\/ads\/library\/?active_status=all&amp;ad_type=political_and_issue_ads&amp;country=PK&amp;media_type=all\"> Facebook Ads Library<\/a> which will allow you to browse your competitor ads.<\/li>\n\n\n\n<li>Here you can explore your comp ads by directly searching their brand names. You can select <strong>All Ads<\/strong> or only <strong>issues<\/strong> related to <strong>political ads.<\/strong><\/li>\n\n\n\n<li>Based on the <strong>location ad category<\/strong> might change and show you additional options.<\/li>\n<\/ul>\n\n\n<div class=\"wp-block-image is-style-twentytwentyone-border\">\n<figure class=\"aligncenter size-full is-resized\"><img decoding=\"async\" src=\"https:\/\/leadsnotify.com\/blog\/wp-content\/uploads\/2024\/07\/image-3.png\" alt=\"\" class=\"wp-image-722\" width=\"500\" height=\"192\"\/><\/figure><\/div>\n\n\n<p><strong>Step 2. <\/strong>&nbsp;<strong>Search Ads Bar:&nbsp;&nbsp; <\/strong>Set your location and choose a type of advertisement to begin searching. These filters to refine your search and gain insights into your competitors\u2019 advertising strategies.<\/p>\n\n\n\n<ul>\n<li><strong>Location Filter<\/strong>: In this section, you can select a specific region where ads are being run. This allows you to narrow down your search to a particular geographic area.<\/li>\n<\/ul>\n\n\n<div class=\"wp-block-image is-style-twentytwentyone-border\">\n<figure class=\"aligncenter size-full is-resized\"><img decoding=\"async\" src=\"https:\/\/leadsnotify.com\/blog\/wp-content\/uploads\/2024\/07\/image-4.png\" alt=\"\" class=\"wp-image-723\" width=\"504\" height=\"191\"\/><\/figure><\/div>\n\n\n<ul>\n<li><strong>Nature of Ads Filter<\/strong>: Here, you have options to filter ads based on their nature. You can choose from categories like political issues or other relevant topics. The available options may vary depending on the country where the issues are highlighted.<\/li>\n<\/ul>\n\n\n<div class=\"wp-block-image is-style-twentytwentyone-border\">\n<figure class=\"aligncenter size-full is-resized\"><img decoding=\"async\" src=\"https:\/\/leadsnotify.com\/blog\/wp-content\/uploads\/2024\/07\/image-5.png\" alt=\"\" class=\"wp-image-724\" width=\"504\" height=\"146\"\/><\/figure><\/div>\n\n\n<ul>\n<li><strong>Search Bar<\/strong>: Use the search bar to look up your <strong>competitor\u2019s brand name.<\/strong> This helps you find ads related to that specific brand.<\/li>\n<\/ul>\n\n\n<div class=\"wp-block-image is-style-twentytwentyone-border\">\n<figure class=\"aligncenter size-full is-resized\"><img decoding=\"async\" src=\"https:\/\/leadsnotify.com\/blog\/wp-content\/uploads\/2024\/07\/image-6.png\" alt=\"\" class=\"wp-image-725\" width=\"504\" height=\"87\"\/><\/figure><\/div>\n\n\n<p><strong>Regarding search advice<\/strong><\/p>\n\n\n\n<p>Verify that the <strong>ad category<\/strong> and your<strong> location<\/strong> are correctly selected, and then the following advice are<\/p>\n\n\n\n<ul>\n<li>For an exact word search, use quote marks, such as <strong>&#8220;Mary likes cheese sandwiches&#8221;.<\/strong><\/li>\n<\/ul>\n\n\n<div class=\"wp-block-image is-style-twentytwentyone-border\">\n<figure class=\"aligncenter size-full is-resized\"><img decoding=\"async\" src=\"https:\/\/leadsnotify.com\/blog\/wp-content\/uploads\/2024\/07\/image-7.png\" alt=\"\" class=\"wp-image-726\" width=\"498\" height=\"71\"\/><\/figure><\/div>\n\n\n<ul>\n<li>When searching using numerous quotations, you can find more than one precise phrase, such as <strong>&#8220;Mary likes cheese sandwiches&#8221; or &#8220;on rye bread&#8221;<\/strong>.<\/li>\n<\/ul>\n\n\n<div class=\"wp-block-image is-style-twentytwentyone-border\">\n<figure class=\"aligncenter size-full is-resized\"><img decoding=\"async\" src=\"https:\/\/leadsnotify.com\/blog\/wp-content\/uploads\/2024\/07\/image-8.png\" alt=\"\" class=\"wp-image-727\" width=\"506\" height=\"261\"\/><\/figure><\/div>\n\n\n<ul>\n<li>To discover ads that contain all of the required terms\u2014but not necessarily in that sequence\u2014use words in any order <strong>(e.g., Sandwiches, Cheese, Mary)<\/strong>.<\/li>\n<\/ul>\n\n\n<div class=\"wp-block-image is-style-twentytwentyone-border\">\n<figure class=\"aligncenter size-full is-resized\"><img decoding=\"async\" src=\"https:\/\/leadsnotify.com\/blog\/wp-content\/uploads\/2024\/07\/image-9.png\" alt=\"\" class=\"wp-image-728\" width=\"512\" height=\"249\"\/><\/figure><\/div>\n\n\n<p><strong>Step 3.&nbsp; Search Results of Facebook Ads Library<\/strong>: Further to analyze specific ads and gain valuable competitive intelligence where to find the following information.<\/p>\n\n\n\n<p>After you search your competitor brand it will start showing all the ads related to that brand<\/p>\n\n\n\n<ul>\n<li><strong>Total Number of Ads<\/strong>: On the left side of the page, you\u2019ll find the total count of ads for that specific brand. This number represents the <strong>cumulative ads<\/strong> they\u2019ve run over time<\/li>\n<\/ul>\n\n\n<div class=\"wp-block-image is-style-twentytwentyone-border\">\n<figure class=\"aligncenter size-full is-resized\"><img decoding=\"async\" src=\"https:\/\/leadsnotify.com\/blog\/wp-content\/uploads\/2024\/07\/image-10.png\" alt=\"\" class=\"wp-image-729\" width=\"514\" height=\"191\"\/><\/figure><\/div>\n\n\n<ul>\n<li><strong>Active and Inactive Ads<\/strong>: This section displays all the ads associated with the brand. You\u2019ll see both <strong>active<\/strong> (currently running) and<strong> inactive<\/strong> (paused or completed) ads. It provides insights into the brand\u2019s advertising history.<\/li>\n<\/ul>\n\n\n<div class=\"wp-block-image is-style-twentytwentyone-border\">\n<figure class=\"aligncenter size-full is-resized\"><img decoding=\"async\" src=\"https:\/\/leadsnotify.com\/blog\/wp-content\/uploads\/2024\/07\/image-11.png\" alt=\"\" class=\"wp-image-730\" width=\"520\" height=\"302\"\/><\/figure><\/div>\n\n\n<p>After the Result comes Select <strong>\u201cpage ads\u201d<\/strong> and then go into <strong>\u201c See ad details<\/strong>\u201d. In the Ad details following elements are<\/p>\n\n\n\n<ul>\n<li><strong> Library ID<\/strong>: Each ad is tagged with a unique Library ID for tracking performance and organization<\/li>\n<\/ul>\n\n\n<div class=\"wp-block-image is-style-twentytwentyone-border\">\n<figure class=\"aligncenter size-full is-resized\"><img decoding=\"async\" src=\"https:\/\/leadsnotify.com\/blog\/wp-content\/uploads\/2024\/07\/image-12.png\" alt=\"\" class=\"wp-image-731\" width=\"278\" height=\"294\"\/><\/figure><\/div>\n\n\n<ul>\n<li><strong>Starting Ads Day<\/strong>: The promotional ads kicked off on the launch day to generate excitement and attract customers.<\/li>\n<\/ul>\n\n\n<div class=\"wp-block-image is-style-twentytwentyone-border\">\n<figure class=\"aligncenter size-full is-resized\"><img decoding=\"async\" src=\"https:\/\/leadsnotify.com\/blog\/wp-content\/uploads\/2024\/07\/image-13.png\" alt=\"\" class=\"wp-image-732\" width=\"270\" height=\"213\"\/><\/figure><\/div>\n\n\n<ul>\n<li><strong>Platform:<\/strong> Various social media platforms serve as channels for displaying the ads to a diverse audience, where it runs on Facebook , Instagram, etc.<\/li>\n<\/ul>\n\n\n<div class=\"wp-block-image is-style-twentytwentyone-border\">\n<figure class=\"aligncenter size-full is-resized\"><img decoding=\"async\" src=\"https:\/\/leadsnotify.com\/blog\/wp-content\/uploads\/2024\/07\/image-14.png\" alt=\"\" class=\"wp-image-733\" width=\"269\" height=\"388\"\/><\/figure><\/div>\n\n\n<ul>\n<li><strong>Ads Sponsored With<\/strong>: The ads are sponsored by the brand behind the campaign, ensuring visibility and promotion support.<\/li>\n<\/ul>\n\n\n<div class=\"wp-block-image is-style-twentytwentyone-border\">\n<figure class=\"aligncenter size-full is-resized\"><img decoding=\"async\" src=\"https:\/\/leadsnotify.com\/blog\/wp-content\/uploads\/2024\/07\/image-15.png\" alt=\"\" class=\"wp-image-734\" width=\"277\" height=\"247\"\/><\/figure><\/div>\n\n\n<ul>\n<li><strong>Content Ads<\/strong>: Engaging content in the ads showcases attractive promotions and encourages customer action.<\/li>\n<\/ul>\n\n\n<div class=\"wp-block-image is-style-twentytwentyone-border\">\n<figure class=\"aligncenter size-full is-resized\"><img decoding=\"async\" src=\"https:\/\/leadsnotify.com\/blog\/wp-content\/uploads\/2024\/07\/image-16.png\" alt=\"\" class=\"wp-image-735\" width=\"268\" height=\"327\"\/><\/figure><\/div>\n\n\n<ul>\n<li><strong>Ads Video Types:<\/strong> Video ads offer a dynamic visual experience, driving higher engagement compared to static ads.<\/li>\n<\/ul>\n\n\n<div class=\"wp-block-image is-style-twentytwentyone-border\">\n<figure class=\"aligncenter size-full is-resized\"><img decoding=\"async\" src=\"https:\/\/leadsnotify.com\/blog\/wp-content\/uploads\/2024\/07\/image-17.png\" alt=\"\" class=\"wp-image-736\" width=\"407\" height=\"180\"\/><\/figure><\/div>\n\n\n<p><strong>Step 4. <\/strong>On the left side of the Main Page of Facebook&#8217;s Ads Library&nbsp; where the option is \u201c<strong>Filter<\/strong>\u201d<\/p>\n\n\n\n<figure class=\"wp-block-image size-full is-style-twentytwentyone-border\"><img decoding=\"async\" width=\"975\" height=\"104\" src=\"https:\/\/leadsnotify.com\/blog\/wp-content\/uploads\/2024\/07\/image-18.png\" alt=\"\" class=\"wp-image-737\"\/><\/figure>\n\n\n\n<p>When you click on \u2018<strong>\u2019Filters<\/strong>\u201d where&nbsp; appears the various types of filter options are explained below<\/p>\n\n\n\n<ul>\n<li><strong>Language Filter<\/strong>: Use this filter to narrow down ads based on the language they\u2019re displayed in. You can select a specific language to see relevant ads.<\/li>\n<\/ul>\n\n\n<div class=\"wp-block-image is-style-twentytwentyone-border\">\n<figure class=\"aligncenter size-full is-resized\"><img decoding=\"async\" src=\"https:\/\/leadsnotify.com\/blog\/wp-content\/uploads\/2024\/07\/image-19.png\" alt=\"\" class=\"wp-image-738\" width=\"340\" height=\"299\"\/><\/figure><\/div>\n\n\n<ul>\n<li><strong>Advertiser Filter<\/strong>: Here, you can search for ads by a specific advertiser. Enter the advertiser\u2019s name or part of it to find their ads.<\/li>\n<\/ul>\n\n\n<div class=\"wp-block-image is-style-twentytwentyone-border\">\n<figure class=\"aligncenter size-full is-resized\"><img decoding=\"async\" src=\"https:\/\/leadsnotify.com\/blog\/wp-content\/uploads\/2024\/07\/image-20.png\" alt=\"\" class=\"wp-image-739\" width=\"357\" height=\"223\"\/><\/figure><\/div>\n\n\n<ul>\n<li><strong>Platform Filter<\/strong>: Choose the platform (Facebook or Instagram) to see ads specific to that platform. This helps you analyze where the ads are running.<\/li>\n<\/ul>\n\n\n<div class=\"wp-block-image is-style-twentytwentyone-border\">\n<figure class=\"aligncenter size-full is-resized\"><img decoding=\"async\" src=\"https:\/\/leadsnotify.com\/blog\/wp-content\/uploads\/2024\/07\/image-21.png\" alt=\"\" class=\"wp-image-740\" width=\"369\" height=\"269\"\/><\/figure><\/div>\n\n\n<ul>\n<li><strong>Media Type Filter<\/strong>: Filter ads by media type, such as images, videos, or carousel ads. Select the type you\u2019re interested in.<\/li>\n<\/ul>\n\n\n<div class=\"wp-block-image is-style-twentytwentyone-border\">\n<figure class=\"aligncenter size-full is-resized\"><img decoding=\"async\" src=\"https:\/\/leadsnotify.com\/blog\/wp-content\/uploads\/2024\/07\/image-22.png\" alt=\"\" class=\"wp-image-741\" width=\"372\" height=\"244\"\/><\/figure><\/div>\n\n\n<ul>\n<li><strong>Active Status Filter<\/strong>: Use this filter to view active (currently running) or inactive (paused or completed) ads. It helps track ongoing campaigns.<\/li>\n<\/ul>\n\n\n<div class=\"wp-block-image is-style-twentytwentyone-border\">\n<figure class=\"aligncenter size-full is-resized\"><img decoding=\"async\" src=\"https:\/\/leadsnotify.com\/blog\/wp-content\/uploads\/2024\/07\/image-23.png\" alt=\"\" class=\"wp-image-742\" width=\"381\" height=\"283\"\/><\/figure><\/div>\n\n\n<ul>\n<li><strong>Impressions by Date<\/strong>: Analyze ad performance over time by selecting a date range. You\u2019ll see how many impressions the ads received during that period.<\/li>\n<\/ul>\n\n\n<div class=\"wp-block-image is-style-twentytwentyone-border\">\n<figure class=\"aligncenter size-full is-resized\"><img decoding=\"async\" src=\"https:\/\/leadsnotify.com\/blog\/wp-content\/uploads\/2024\/07\/image-24.png\" alt=\"\" class=\"wp-image-743\" width=\"394\" height=\"293\"\/><\/figure><\/div>\n\n\n<p>By following these steps, you can gain valuable insights into your competitors&#8217; Facebook advertising strategies. This knowledge can inform your ad campaigns, helping you to make data-driven decisions that enhance your competitive edge in the market.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>In the competitive landscape of digital marketing, understanding your rivals&#8217; strategies is crucial. Facebook, being one of the largest advertising platforms, offers a wealth of data that can be leveraged to gain insights into your competitors&#8217; ad campaigns. Leadsnotify will help you to understand technical guide on how to track your competitors&#8217; ads on Facebook.&hellip; <a class=\"more-link\" href=\"https:\/\/leadsnotify.com\/blog\/how-to-track-competitors-ads-on-facebook\/\">Continue reading <span class=\"screen-reader-text\">How to track competitors&#8217; ads on Facebook?<\/span><\/a><\/p>\n","protected":false},"author":4,"featured_media":0,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_lmt_disableupdate":"","_lmt_disable":""},"categories":[1],"tags":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v20.10 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>How to track competitors&#039; ads on Facebook? - Blogs<\/title>\n<meta name=\"description\" content=\"Learn how to track competitors&#039; ads on Facebook. Discover effective methods to gain insights and enhance your marketing strategies.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/leadsnotify.com\/blog\/how-to-track-competitors-ads-on-facebook\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"How to track competitors&#039; ads on Facebook? - Blogs\" \/>\n<meta property=\"og:description\" content=\"Learn how to track competitors&#039; ads on Facebook. Discover effective methods to gain insights and enhance your marketing strategies.\" \/>\n<meta property=\"og:url\" content=\"https:\/\/leadsnotify.com\/blog\/how-to-track-competitors-ads-on-facebook\/\" \/>\n<meta property=\"og:site_name\" content=\"Blogs\" \/>\n<meta property=\"article:published_time\" content=\"2024-07-11T14:36:40+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2024-07-11T14:44:54+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/leadsnotify.com\/blog\/wp-content\/uploads\/2024\/07\/image.png\" \/>\n<meta name=\"author\" content=\"ABD K\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:label1\" content=\"Written by\" \/>\n\t<meta name=\"twitter:data1\" content=\"ABD K\" \/>\n\t<meta name=\"twitter:label2\" content=\"Est. reading time\" \/>\n\t<meta name=\"twitter:data2\" content=\"9 minutes\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\/\/schema.org\",\"@graph\":[{\"@type\":\"Article\",\"@id\":\"https:\/\/leadsnotify.com\/blog\/how-to-track-competitors-ads-on-facebook\/#article\",\"isPartOf\":{\"@id\":\"https:\/\/leadsnotify.com\/blog\/how-to-track-competitors-ads-on-facebook\/\"},\"author\":{\"name\":\"ABD K\",\"@id\":\"https:\/\/leadsnotify.com\/blog\/#\/schema\/person\/3a7f493f0ccea1e755aaaa374521bd87\"},\"headline\":\"How to track competitors&#8217; ads on Facebook?\",\"datePublished\":\"2024-07-11T14:36:40+00:00\",\"dateModified\":\"2024-07-11T14:44:54+00:00\",\"mainEntityOfPage\":{\"@id\":\"https:\/\/leadsnotify.com\/blog\/how-to-track-competitors-ads-on-facebook\/\"},\"wordCount\":882,\"publisher\":{\"@id\":\"https:\/\/leadsnotify.com\/blog\/#organization\"},\"articleSection\":[\"How to\"],\"inLanguage\":\"en-US\"},{\"@type\":\"WebPage\",\"@id\":\"https:\/\/leadsnotify.com\/blog\/how-to-track-competitors-ads-on-facebook\/\",\"url\":\"https:\/\/leadsnotify.com\/blog\/how-to-track-competitors-ads-on-facebook\/\",\"name\":\"How to track competitors' ads on Facebook? - Blogs\",\"isPartOf\":{\"@id\":\"https:\/\/leadsnotify.com\/blog\/#website\"},\"datePublished\":\"2024-07-11T14:36:40+00:00\",\"dateModified\":\"2024-07-11T14:44:54+00:00\",\"description\":\"Learn how to track competitors' ads on Facebook. 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